Klaviyo

Klaviyo · Talk · Online

Webinar: Adapting Marketing Tactics for Agentic Commerce

Thu, Jun 18, 2026 · 1 PM to 2 PM EDT

​Format: A live, one-hour conversation featuring guest speakers from Klaviyo, GOAT Foods, and Flowium. The format is an open discussion designed to create real value & insights for eCommerce merchants. No slide deck.

​Discussion Topics

  1. ​How AI is reshaping the customer journey from product discovery and comparisons through conversion

  2. ​Optimizing your digital presence for AI agents - site infrastructure, content, FAQs, and reviews

  3. ​What the conversion path looks like when traffic comes from an AI agent and how brands are building flows to capture it

  4. ​Turning zero-party and first-party data into a competitive advantage

  5. ​The role of retention marketing and loyalty in an agentic world

  6. ​Which technologies and tactics brands are investing in for the rest of 2026: what's getting budget and what's getting cut

​The conversation recording will be sent to all those who register. Use the registration link above to join us!